PVR Cinema Oberoi Mall | Goregaon-Mumbai
Located in a plush suburb of Mumbai, Oberoi Mall is home to a behemoth six screen cinema by PVR Cinemas. Spread over an area of 60,000 sq. ft., the space is designed to cater to the needs of the new generation, and to establish itself as the premier movie watching destination in the area.
The design consists of a spacious lobby with pockets of space, carefully placed around the periphery in-between the theaters. Privacy is achieved in the seating area, along with ensuring a clutter free, more open lobby space, accentuating its grandness.
Upon entering the premises, patrons are greeted with a media wall, displaying trailers of forthcoming attractions, engaging them and leading to a more interactive experience.
The main concession counter is located in the center of the lobby, servicing patrons from both sides of the lobby. Concession kiosks are also accommodated within the voids created around the periphery, adjacent to the pockets of seating.
A “crushed paper” concept is applied to the false ceiling and walls, creating a dynamic, bold lobby, symbolic to the clientele the multiplex aims to cater to. Voids created in the ceiling, are fitted with bright red LED lights to add a surprise element through dash of color to the monochromatic design scheme.
Interior concept is designed by J + W Prague.